Trends2 min read
Software is getting easy. The physical world is not.
AI is making software cheaper to build every month. That shifts the advantage to ventures that do the part software cannot: work done by people, in places, on things.

BarrioX
Tourism commerce
A guest scans the QR code of a zone — the pool, the lobby, the beach, an event — sees what can be bought there, orders and pays. Food, services, experiences and special offers run through one flow, from order to fulfilment.
Visitors want to buy on the spot, but most offers sit on paper menus, in conversations or in listings nobody can act on. Hotels and local businesses lose sales they could have made in that moment.
BarrioX is transactional tourism infrastructure, not a directory. Every place is organized into spaces and zones with their own QR codes, and events work as temporary spaces. The guest moves from context to purchase in one flow: see what can be bought, order or reserve, pay, receive.
The guest scans the code of the zone they are in.
They see the food, services and experiences available right there.
Ordering and payment happen in the same flow.
The business fulfils the order and closes it.
Hotels and resorts, restaurants and local service businesses, event organizers and destination partners.
The core platform is built and running. We are preparing the first commercial deployments with hotels and venues.
Regional partnership
Trends2 min read
AI is making software cheaper to build every month. That shifts the advantage to ventures that do the part software cannot: work done by people, in places, on things.
Regions2 min read
Destinations have spent years improving how they are discovered. The opportunity now is what happens after the guest arrives: seeing what can be bought on the spot, and buying it.